Clearwire just launched Rover , a no - contract service that offers limitless WiMax good for $ 5 a Clarence Day , $ 20 a week , or $ 50 a month , along with two unexampled WiMax modem . Yep , get ready to commence topping up your 4G.
The service is launching in all of Clearwire ’s WiMax markets with two modem : a $ 99 USB stick called , um , the Rover Stick , and a $ 150 puck called , uh , the Rover Puck . The latter of the two can service as a WiMax hotspot for up to eight devices — it has Wi - Fi b / yard / northward and can simultaneously run 2 SSIDs — though neither have any 3 G connectivity .
Here , for your reference , is a map ofClearwire ’s reportage .
Users will be able to buy new service in some retail stores , like Best Buy , or online , in $ 20 and $ 50 increase . Rover , they explain , is “ designed for digitally addicted youth who resist to settle for long - term contracts . ” Do n’t you call me an addict , Clearwire . [ RoverviaSlashgear ]
Clearwire Introduces Rover : Instant Gratification to the Internet Addicted
Nation ’s First Pay - As - You - Go 4 G Mobile Broadband Service
Unlimited Usage for Just $ 5 / daylight , $ 20 / workweek , $ 50 / calendar month
Redefines “ Friends with Benefits ” with Rover Puck(TM )
Rover Stick(TM ) uncommitted for Those With Commitment Issues
KIRKLAND , Wash. , Aug 30 , 2010 ( BUSINESS WIRE ) –
Clearwire Corporation ( NASDAQ : CLWR ) today unveiled Rover(TM ): the nation ’s first salary - as - you - go 4 GiB mobile broadband service for technical school - savvy Gen Y customers . The Rover brand is designed for digitally addicted early days who refuse to settle for long - term contract bridge , overpriced net service , or speed slower than what they ’ve become accustomed to at household .
Rover is uncommitted in all of Clearwire ’s 49 4 G markets across the U.S. at rover.com . Rover is also available at CLEAR stores , Best Buy stores and pick out autonomous wireless principal in Houston and St. Louis .
“ round-eyed , commitment - gratuitous wireless services are wildly democratic with the Gen Y gang , and Rover provides them with the first salary - as - you - go straight-out wandering internet offering at 4 grand speeds , ” sound out Mike Sievert , chief commercial police officer for Clearwire . “ We ’ve built Rover from the flat coat up with intersection , pricing and feature article designed specifically to serve a unseasoned market who know how you get plug into is just as important as where . Expanding our offers to run across this underserved segment is an important new occupation opportunity for Clearwire as we stay to extend our leaders in wandering broadband . ”
“ The chance for salary - as - you - go wandering broadband should not be underestimate , ” articulate Carrie MacGillvray , program manager and wireless psychoanalyst at IDC . “ Prepaid – or pay - as - you - go – datum provides an option for consumers to experiment with the business leader of mobile broadband without being charge with a two - year commitment . A postpaid mobile broadband service can declare oneself consumers the power to get at and partake in Internet avail , at rest home or on the go , in an low-priced way . ”
PUCKS AND stick
protagonist with benefit
Rover ’s flagship machine is the Rover Puck : an ergonomically designed portable Wi - Fi hotspot that lets you divvy up broadband access , or “ Puck ” , with up to eight twist at home , out on the townspeople or nearly anywhere the opinion hit you . The Rover Puck can well sneak into a pocketbook or backpack and serve as an on - the - go broadband admission pointedness for devices such as laptop , netbooks , the iPad(TM ) , the iPod touch(R ) , smartphones , PSP(R ) systems , biz console table , and Wi - Fi enable digital cameras , among others . exploiter have the pick to connect up to eight Wi - Fi enabled devices at the same time .
The Rover Puck features peregrine download speeding of three to six mbps , with bursts over 10 mbps ( up to 4x quicker than established 3 guanine ) , using Clearwire ’s 4 g-force web . The Rover Puck is useable today for $ 149.99 ( plus taxation ) .
Going Solo
The Rover Stick(TM ) is a personal 4 gravitational constant USB modem that plug in any notebook , laptop computer or desktop to the Rover 4 G Service . The Rover Stick is compatible with MacBook(R ) and MacBook(R ) Pro laptops using Mac OS X , as well as netbooks and notebook running Windows(R ) XP , Windows Vista(R ) and Windows(R ) 7 . Offering the same top-notch - fast internet amphetamine as the Rover Puck , the Rover Stick is usable today for $ 99.99 ( plus tax ) .
No Commitment Issues
New user receive two free days of armed service to ensure Rover ’s metro - focused 4 G coverage outfit their wandering life-style . Rover has a 14 - twenty-four hour period no - hassle return policy for any machine purchases made on rover.com or in CLEAR store .
Rover is priced at $ 5 / day , $ 20 / calendar week , or $ 50 / month for limitless 4 G internet custom . Depending on the retail epithelial duct , customers will be able-bodied to purchase a Rover Re - Up PIN code or physical Rover Re - Up notice in $ 20 or $ 50 denominations . Rover Re - Up is available online at rover.com , at all retail outlet bear the Rover Puck or Rover Stick , as well as at Rover Re - Up specific retail position . Rover does not necessitate a credit card to aerate service and is designed to impart broadband net to a new audience .
GENERATION Y
The Rover blade is design for a demographic that has produce up in a wireless world . They manage their life through the net , and their twist intend status . Rover provides mathematical product and armed service to fulfil their need for all thing internet .
“ Rover ’s target audience has never known life without internet . They sleep with their devices and they want as much velocity and capacity as potential , without the terminus ad quem and commitments of most mobile options , ” said Seth Cummings , GM , Rover . “ Rover offers iconic twist along with straight - forward pricing , and plans where unlimited truly mean unlimited . It is not in Rover ’s DNA to be constrain , confusing or complex . ”
merchandising CAMPAIGN
Launch campaign
Rover ’s initial communications will showcase the dramatic ways in which 4 constant of gravitation mobile broadband can change human conduct in antecedently unimagined way of life . More data is available at www.evology.com .
sprightliness @ 4 gibibyte
Rover Activity Badges
Rover believes in dedication , and will introduce a badging arrangement that rewards user for participating in Rover body process . For deterrent example , the “ Trendsetter ” badge recognizes early adopter of Rover in each market , and the “ Friends with benefit ” badge acknowledges drug user who consult friends to the Rover service . Badges have become wildly democratic on location - based apps and are expected to resonate with the youth consumer and motivate employment .
THE BIG PICTURE
4 G web of Networks
Rover is the New stain link to the Clearwire 4 gravitational constant net , joining marque which include CLEAR(R ) , Sprint 4 G , Comcast High - Speed 2Go , Time Warner Cable Roadrunner 4 G , Best Buy Connect and Cbeyond . Today , the Clearwire 4 gm “ meshwork of web ” is available in prime city throughout the United States , where approximately 56 million people live .
Detailed insurance coverage maps of service availability can be find at www.rover.com/coverage .
For printing press , program and blogger : picture footage can be link up from www.youtube.com/rover4 g. Product and blade images and companionship logos can be download from the Clearwire Newsroom at www.clearwire.com/newsroom . To take to Rover RSS news feed , click here .
For more entropy about Rover , visit www.rover.com . Clearwire party data is uncommitted at http://www.clearwire.com .
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