Condé Nast’s iPad Magazines Launching This Month, But Caught Between Adobe and Apple

Every gentleman and his bounder is cognizant thatCondé Nast has been exercise on iPad magazine publisher appsfor their popular title such as Wired and GQ , but obviously we ’ll see GQ ’s April issue available ( presumably ) this calendar month .

https://gizmodo.com/nyt-conde-nast-working-on-large-screen-iphone-apps-f-5456446

The grounds they ’re doing two flavors of digital magazine publisher — a glamourous one with Adobe for Wired , and one that ’s fundamentally spiritualize iPhone apps for every other rag — is because of Adobe ’s unsteady human relationship with Apple . Conde Nast‘s CEOtold Peter Kafkahe ca n’t go full - steam - ahead with Wired ’s vision , so they ’re taking “ two parallel ontogenesis track lead until the relationship between Apple and Adobe is clean . ” Though , given the choice , Conde would go the Adobe road .

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The way they ’re hoping to get aroundthe subscription problem — that is , the lack of access to juicy endorser detail through iTunes — is that they ’re hoping to get people to register through GQ.com or whichever magazine . But they ’re still working out what ad units are going to look like , so expect the first class of digital mags to experiment jolly aggressively with advertising to figure out what works .

https://gizmodo.com/newspaper-and-magazine-publishers-already-having-an-ipa-5472886

GQ , whichalready has a pop iPhone app , will be the first title available to the populace , withVanity Fairand Wired ’s June issues useable ( I ’m guessing ) in May , and thenThe New Yorkerand Glamour sometime in summer , all sell through iTunes . wire , being the tome of net - savvy readers , will also be up for grabs via “ non - iTunes formats . ” [ NY Times , MediaMemo ]

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